Sunday, February 10, 2008

Mr. Lockbox's Current Endeavor

St. Al Gore is at it again. Not only has he invented the internet but now he found a way to get young people politically involved via interactive TV. Current TV has become the outlet that allows young people to express their views on the current topics that are facing our world.

In Brian Stelter's Al Gore's other cause: Current TV, Current TV has brought a new way to interact with young people via the most powerful medium: the TV. Many people believe that this is the wave of the future, but I disagree. I honestly believe that Current TV will never get off the ground. First off, I am baffled by their decision not to be rated by Nielsen Media Research. What are they trying to hide?

Second, Current TV is basically Youtube without the option to view any video you want. Instead the channel decides what you should see and hear. In a time where people want the freedom to see whatever they want, I believe that this channel wont increase in viewership. They are competing with other outlets like Youtube.

What Current TV is trying to do is bring the internet and TV together. However, I feel that it is definitely a lost cause especially since the Internet is so more convenient and consumer friendly than is TV.

1 comment:

David R. said...

John,
I checked out this article and I have to say I agree with you. This idea seems a few years too late to me, and I just can't see people taking the time to make this successful.